When searching for new business ideas for an established organization, where do you look? In this SlideShare, LaunchPath identifies four distinct “Business Opportunity Search Zones” where you are most likely to find ideas that can succeed.
Google just announced “Area 120”—basically their own in-house startup incubator. Their latest win-win innovation is designed to nurture and reward the talent of their most entrepreneurial employees while unleashing innovation within the company. Intrapreneurs will be able to submit ideas, use Google’s famous “20% time” to develop approved ideas, and, if given the nod, develop […]
Thousands of business ideas are pitched each day. Some are enthusiastically embraced and supported; others are shrugged aside. Why is that? What makes a “good idea” good?
What is a business idea? The question sounds straight forward enough, yet it’s surprisingly hard to answer. In fact, when most people say they have an idea for a business, what they really mean is an idea for a product, which is not at all the same thing. So what is a business idea? A […]
This slideshare is a quick tutorial on the basic principles of the Lean Startup method, a faster, better, cheaper way of developing new lines of business, and a bonus lesson on “Customer Problem Interviews,” a technique for quickly and inexpensively testing the most important assumption of your business model.
A new understanding of the way our minds work sheds light on how organizations can take steps to overcome “cognitive barriers” that would otherwise prevent them from realizing their innovation opportunities.
For the past five years, I have been teaching aspiring, high-impact entrepreneurs and intrapreneurs how to rapidly generate promising new startup ideas. My thoughts have evolved over the years. Here is a diagram of the process I am currently teaching as LaunchPath strives to support SMB innovation.
Steve Jobs famously stated that “Innovation is saying no to 1,000 things.” This makes sense for mammoth industry leaders with thousands of employees and literally billions of dollars of cash on hand. (Apple reported ~ $203 billion in cash on hand in their most recent earnings report.) In a large business, there is a constant and almost […]